WAAAAT? Wow! Ad talks...

RMIT 'Speed Dating' Pitch Night looms - Channel 9 Studios, Docklands Tues 22 May, 6.30 - 10pm

Thu, 17 May 2012 20:35:01 +0800

via Campaign Brief
By Shannon Crowe, RMIT B.Comm (Advertising) 3rd year studentWith RMIT 'Speed Dating' Pitch Night just around the corner our eyelids are as heavy as our workloads. Yet the chance for final year advertising students to walk the walk in front of some of Melbourne's industry big wigs is fuel enough to get through these last few yawn-filled days.If all goes to plan, Pitch Night will be the beginning of our lives at the bottom. Bottom feeders. Bottom kissers. Bummer? No way. Because the bottom line is that an impressive student portfolio pitch will open far more doors than any well-worded cold call ever could. And with the decline of student/industry portfolio nights in Melbourne, the timing has never been better to get our good stuff out there.So brace yourself, Melbourne, because once we're through that door we don't plan on hanging around the bottom for long. [more...]

B&Q calls direct marketing review

Thu, 17 May 2012 19:25:00 +0800

via Campaign
B&Q is reviewing the CRM and direct marketing account for its TradePoint business, which targets professionals in the building trade. [more...]

TBWA scoops global Four Seasons brief

Thu, 17 May 2012 19:25:00 +0800

via Campaign
Four Seasons Hotels and Resorts has picked TBWA\Worldwide to handle its global advertising and CRM account. The agency triumphed after a three-way shoot-out led by TBWA\London against M&C Saatchi and Y&R in a process overseen by AAR. [more...]

Zenith wins £3m Armani UK media account

Thu, 17 May 2012 19:15:00 +0800

via Campaign
Zenith has been appointed to the £3 million UK media planning and buying account for the fashion brand Armani. [more...]

Saatchis recruits Lawlan to boost digital planning offer

Thu, 17 May 2012 19:10:00 +0800

via Campaign
Saatchi & Saatchi has hired Rachel Lawlan, AKQA's head of planning, to an equivalent role and Matt Groves, from its sister agency Fallon, as the director of integration. [more...]

PAA lands Investec private banking account

Thu, 17 May 2012 19:00:00 +0800

via Campaign
Investec has appointed Partners Andrews Aldridge to handle the direct, digital and social media account for its private banking division. [more...]

C4's Benton heads Arena investment

Thu, 17 May 2012 19:00:00 +0800

via Campaign
Daren Benton has been appointed to the role of head of investment at Arena Media. [more...]

Carat hires Vizeum's Hook as strategy chief

Thu, 17 May 2012 18:50:00 +0800

via Campaign
Carat has hired Matthew Hook from Vizeum US as its chief strategy officer as part of a management restructure that also includes the appointment of the former Stella Artois marketer Jo Allan as the chief client officer. [more...]

Premier Inn picks MG OMD for media

Thu, 17 May 2012 18:45:00 +0800

via Campaign
Premier Inn, the Whitbread hotel chain, has appointed Manning Gottlieb OMD to its £7 million media planning and buying account. [more...]

Ketel One in search for creative agency

Thu, 17 May 2012 18:43:00 +0800

via Campaign
The Dutch brand Ketel One Vodka is looking for an agency to handle UK advertising. [more...]

Publicis Chemistry picks up Everything Everywhere brief

Thu, 17 May 2012 18:40:00 +0800

via Campaign
Everything Everywhere, the umbrella brand for Orange and T-Mobile, has consolidated its estimated £50 million direct marketing business into Publicis Chemistry. [more...]

VCCP wins Laithwaites advertising account

Thu, 17 May 2012 18:30:00 +0800

via Campaign
Laithwaites, the wine merchant, has awarded its ad account to VCCP after a review. [more...]

Pause Fest calls for entries from digital-based creatives, designers, web designers and artists

Thu, 17 May 2012 18:06:09 +0800

via Campaign Brief
After a successful debut in 2011, Pause Fest - Melbourne's first digital festival, is back with a bang.Pause Fest is calling all creatives, designers, web designers and artists working in the digital fields or creating anything interactive and technologically innovative to submit their work to be featured at the festival and on the website in 2012. In 2012, Pause Fest adds another exciting element to the festival and will be themed: Future. This theme will dictate the festival branding, featured material and all other aspects of the festival. With the submissions now open, Pause Fest is asking all artists and agencies to ask themselves: What does the future hold? [more...]

DMG Radio recruits Michael Bublé to star in launch campaign of smoothfm via Big Red

Thu, 17 May 2012 17:31:55 +0800

via Campaign Brief
Michael Bublé stars in the new campaign created by Big Red, Melbourne for the launch of DMG Radio Australia's smoothfm 95.3 in Sydney and smoothfm 91.5 in Melbourne with the TVC featuring his huge international hit "Haven't Met You Yet". Bublé will be heard from 7am on May 21.VIEW THE SPOT [more...]

Canada Tourism launches global ad review